Agenda Item
Meeting Date:
6/23/2022 - 6:30 PM  
Category:
Bids, Contracts, Agreements  
Type:
Action  
Subject:
5.17 Approval of Contract for Advertising, Marketing and Promotions (Park University)  
Strategic Plan 2018-2023:
FINANCIAL - Sustainability
 
Policy:
KI - Public Solicitations/Advertising In District Facilities  
Provide Name(s) of Attachments:
 
File Attachment:
 
Provide Background Details and Rationale:
The Park Hill School District has initiated a coordinated advertising and marketing program to consolidate advertising efforts and to be consistent with Board Policy KI-Public Solicitations/Advertising in District Facilities. The district has identified six partnership levels with unique advertising opportunities and costs: (1) Diamond, $30,000 per year, (2) Tanzanite, $20,000 per year, (3) Emerald, $10,000 per year, (4) Sapphire, $5,000 per year, (5) Ruby, $2,500 per year, (6) Topaz, $1,000 per year.

The following business has agreed to become an approved corporate partner for advertising, marketing and promotions within district media, Park University, Emerald level, 1-Year, $10,000 per year. All costs associated with recruitment and management of district business partners are paid from revenues collected through the partnership.
 
Provide Funding Source and Estimated Cost:
N/A  
Legal References:
N/A  
Name of Persons(s) Submitting Agenda Item with Title:
Samantha Fitzgerald, Communication Marketing Specialist  
Presenter(s) if Presentation Anticipated:
N/A  
Recommendation
It is recommended that the Park Hill Board of Education authorize the Superintendent or their designee to approve the corporate partnership agreement with Park University for a district-sponsored corporate partnership for advertising, marketing, and promotions.  
Approvals:
Recommended By:
Signed By:
Samantha Fitzgerald - Marketing Specialist
Signed By:  
Dr. Paul Kelly - Assistant Superintendent - Business & Technology
Signed By:  
Dr. Jeanette Cowherd - Superintendent
 
Vote Results: